Microsoft is moving to a completely new way of working, one that uses the most innovative technology and working practices and perfectly showcases how their technology enables customers to fulfill their potential. In the new environment no one has their own desk. Instead people can sit where they want, with whoever they want. It’s a big change and with such a shift in working practices comes a new level of responsibility for every employee. So Microsoft were looking for a way to communicate the ‘drier’ information in a way that wouldn’t alienate staff and would actually make them want to read it and take note.

The solution focuses on the top 10 ‘dos and don’ts’ in the new office space, told through a set of office characters that we’ve all encountered at some point or another. You know the guy that talks on the phone too loudly? The girl that never cleans up after herself? The one that always has the lunch that stinks? They’re all to be found in here! Talking to staff in such a light and humorous way resulted in a piece that’s engaging, fun to read and memorable.

December 14, 2010, 6:27pm